Olivéa Cold Pressed Olive Oil
March 2026 | Packaging Design | Brand Creation & Identity
Olivéa is a playful, contemporary Olive Oil brand that blends Mediterranean heritage with a bold, colourful and modern visual language.
The packaging explores how traditional products can be re-imagined through expressive typography, simplified illustration, and vibrant colour systems to create strong shelf presence and brand recognition. The result is a cohesive packaging system designed to feel fresh, approachable and full of character.
The Logo & Branding
The logo and branding are heavily inspired by the shape of the olive and patterns found in Mediterranean heritage. The goal of the branding was to make sure it felt bold and could stand out on a shelf next to other, more traditional looking olive oil products. This was achieved through the use of disruptive, vibrant colours, and a simplified ‘naive' styled illustration, paired with expressive type and a modern logo.
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